← IndexCase 03 · UI showcase

UpCred.AI · Founding Designer · Seed → Series A

From seed to Series A.

As founding designer at Upcred.ai, I designed and shipped the UpCred.AI MVP - the product surface that took the company from its seed phase into a successful Series A round. What follows is a visual walkthrough of that MVP: onboarding, home, profile, account setup, portfolio and the campaigns marketplace that anchored the raise.

More about the company: upcred.ai/company/about-us

Role

Founding Designer

Scope

End-to-end MVP · 6 flows

Platform

iOS · Android

Outcome

Series A closed

01 - Onboarding

First-run flow

Welcome carousel, phone verification, profile creation and category interests - designed for a two-minute first-time experience.

01 / 06

First-run flow - screen 1
First-run flow - screen 2
First-run flow - screen 3
First-run flow - screen 4
First-run flow - screen 5
First-run flow - screen 6
First-run flow - screen 7

02 - Home & Notifications

Home surface

Daily-driver home with reminders, recent spotlights, recommended campaigns and creator growth - plus the notifications drawer.

02 / 06

Home surface - screen 1
Home surface - screen 2

03 - Profile & Menu

Creator profile

Public creator profile with score, socials, portfolio and dashboard - paired with the account drawer for settings and navigation.

03 / 06

Creator profile - screen 1
Creator profile - screen 2

04 - Account Setup

Personal & creator details

Structured setup for identity, contact and creator metadata - categories, languages, socials, skills and barter preferences.

04 / 06

Personal & creator details - screen 1
Personal & creator details - screen 2

05 - Portfolio & Work

Portfolio management

Brands worked with, spotlight work grid, adding new campaigns, and rich portfolio detail with tools and creator collaborations.

05 / 06

Portfolio management - screen 1
Portfolio management - screen 2
Portfolio management - screen 3

06 - Campaigns

Campaigns marketplace

The core monetisation surface - discovering, applying to, endorsing and tracking brand campaigns end-to-end. All Campaigns, Applied, Endorsing, Completed and Saved states, plus the campaign detail (About / Highlights / Track Campaign) with a live status timeline.

06 / 06

Campaigns marketplace - screen 1
Campaigns marketplace - screen 2
Campaigns marketplace - screen 3
Campaigns marketplace - screen 4
Campaigns marketplace - screen 5
Campaigns marketplace - screen 6
Campaigns marketplace - screen 7
Campaigns marketplace - screen 8
Campaigns marketplace - screen 9